Deal Sheet: 2026 RAV4 XLE Premium AWD

Marshall Dry Ridge Toyota · Dry Ridge, KY · VIN: 4T36CRAV6TU33H065

This Is Already a Great Deal

Opening Offer

$38,648

Asking Price

$39,843

Max Price

$39,843

• Recent buyers paid ~$458 above MSRP
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $458 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,460

Est. Invoice$36,257

Holdback (est.)$797

MSRP (Sticker)$39,843

Asking Price$39,843

Markup$0

Est. Dealer Margin on This Car$4,383

Percentile52% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold8289

Avg Markup+$458

Median Markup$0

Best Deal-$2,386

Worst Deal+$7,175

% Sold Below MSRP57%

Avg Days to Sell26 days

Dealer Profile

Inventory109 vehicles

Avg Markup (All Models)-$1,156

Avg Markup (RAV4)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$910

Price History

Jul 9, 2026$40,313 → $39,843(-$470)

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