Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Rogers Toyota of Hermiston · Hermiston, OR · VIN: 3TYLE5JN1TT127982

This Is Already a Great Deal

Opening Offer

$54,331

Asking Price

$56,011

Max Price

$56,011

• Recent buyers paid ~$907 below MSRP
• Asking price is already $3,455 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$53,732

Est. Invoice$54,939

Holdback$1,207

MSRP (Sticker)$60,373

Asking Price$56,011

Markup-$4,362

Dealer Margin on This Car$2,279

Percentile1% of inventory is priced lower

Days on Lot59 days

What Others Paid (Last 30 Days)

Cars Sold6892

Avg Markup-$907

Median Markup$0

Best Deal-$6,106

Worst Deal+$11,249

% Sold Below MSRP82%

Avg Days to Sell40 days

Dealer Profile

Inventory166 vehicles

Avg Markup (All Models)-$608

Avg Markup (Tacoma)-$885

% Below MSRP54%

Avg Days to Sell36 days

Avg Sold Markup-$508

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