Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Tony Divino Toyota · Riverdale, UT · VIN: 3TYLC5LN6TT29A389

Negotiation Guide

Opening Offer

$65,352

Fair Price

$66,852

Walk Away Above

$66,971

• Recent buyers paid ~$238 below MSRP

Price Breakdown

Est. Dealer Cost$59,710

Est. Invoice$61,052

Holdback (est.)$1,342

MSRP (Sticker)$67,090

Asking Price$67,090

Markup$0

Est. Dealer Margin on This Car$7,380

Percentile63% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold547

Avg Markup-$238

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP71%

Avg Days to Sell56 days

Dealer Profile

Inventory286 vehicles

Avg Markup (All Models)-$591

Avg Markup (Tacoma Hybrid)-$703

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$502

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