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Deal Sheet: 2026 Tacoma SR RWD
Bill Penney Toyota of Jasper · Jasper, AL · VIN: 3TYKD5HN5TT054622
This Is Already a Great Deal
Opening Offer
$33,950
Asking Price
$35,000
Max Price
$35,000
- • Recent buyers paid ~$230 below MSRP
- • Asking price is already $1,448 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$32,643
Est. Invoice$33,377
Holdback (est.)$734
MSRP (Sticker)$36,678
Asking Price$35,000
Markup-$1,678
Est. Dealer Margin on This Car$2,357
Percentile8% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold1293
Avg Markup-$230
Median Markup$0
Best Deal-$4,198
Worst Deal+$15,411
% Sold Below MSRP72%
Avg Days to Sell39 days
Dealer Profile
Inventory93 vehicles
Avg Markup (All Models)-$560
Avg Markup (Tacoma)-$975
% Below MSRP96%
Avg Days to Sell56 days
Avg Sold Markup-$1,839
Price History
Jul 8, 2026$35,065 → $35,168(+$103)
Jul 9, 2026$35,168 → $35,171(+$3)
Jul 25, 2026$35,171 → $37,673(+$2,502)
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