Deal Sheet: 2026 Tacoma SR 4WD

City Toyota · Great Falls, MT · VIN: 3TYJDAKN1TT026653

Negotiation Guide

Opening Offer

$36,360

Fair Price

$37,860

Walk Away Above

$38,395

• Recent buyers paid ~$513 below MSRP
• Sitting 102 days (avg 42) — extra leverage

Price Breakdown

Est. Dealer Cost$34,647

Est. Invoice$35,425

Holdback$779

MSRP (Sticker)$38,929

Dealer Add-Ons (DIA)+$199

Asking Price$39,128

Markup+$199

Dealer Margin on This Car$4,481

Percentile81% of inventory is priced lower

Days on Lot102 days

What Others Paid (Last 30 Days)

Cars Sold750

Avg Markup-$513

Median Markup$0

Best Deal-$4,724

Worst Deal+$4,489

% Sold Below MSRP81%

Avg Days to Sell42 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$1,661

Avg Markup (Tacoma)-$2,501

% Below MSRP66%

Avg Days to Sell35 days

Avg Sold Markup-$1,087

Cheaper Tacoma SR 4WD Inventory

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-$3,416$37,32843d

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-$3,205$36,7848d

Lithia Toyota of Klamath FallsKlamath Falls, OR

-$2,691$39,50697d

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-$2,611$41,59249d

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-$2,516$38,66775d

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-$2,468$38,39428d

Smart Motors ToyotaMadison, WI

-$2,433$38,56011d