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Deal Sheet: 2026 Tacoma TRD Sport 4WD
Wilson Toyota · Ames, IA · VIN: 3TMLB5JN7TM290270
This Is Already a Great Deal
Opening Offer
$49,254
Asking Price
$50,777
Max Price
$50,777
- • Recent buyers paid ~$823 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,104 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$47,797
Est. Invoice$48,871
Holdback (est.)$1,074
MSRP (Sticker)$53,704
Asking Price$50,777
Markup-$2,927
Est. Dealer Margin on This Car$2,980
Percentile10% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold4856
Avg Markup-$823
Median Markup$0
Best Deal-$6,061
Worst Deal+$14,637
% Sold Below MSRP79%
Avg Days to Sell38 days
Dealer Profile
Inventory243 vehicles
Avg Markup (All Models)-$227
Avg Markup (Tacoma)-$880
% Below MSRP19%
Avg Days to Sell31 days
Avg Sold Markup-$46
Price History
Jul 10, 2026$53,884 → $51,027(-$2,857)
Jul 17, 2026$51,027 → $50,777(-$250)
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