Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Serra Toyota of Traverse City · Traverse City, MI · VIN: 3TMLB5JN6TM304899

This Is Already a Great Deal

Opening Offer

$50,913

Asking Price

$52,488

Max Price

$52,488

• Recent buyers paid ~$1,036 below MSRP
• Asking price is already $2,834 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$50,159

Est. Invoice$51,286

Holdback (est.)$1,127

MSRP (Sticker)$56,358

Asking Price$52,488

Markup-$3,870

Est. Dealer Margin on This Car$2,329

Percentile3% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold6657

Avg Markup-$1,036

Median Markup$0

Best Deal-$6,571

Worst Deal+$15,499

% Sold Below MSRP80%

Avg Days to Sell45 days

Dealer Profile

Inventory174 vehicles

Avg Markup (All Models)-$1,209

Avg Markup (Tacoma)-$2,860

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,304

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