Deal Sheet: 2026 Optiq Premium Sport

BOB MOORE CADILLAC OF NORMAN · Norman, OK · VIN: 3GYK3GM52TS167949

Negotiation Guide

Opening Offer

$58,863

Fair Price

$60,363

Walk Away Above

$60,531

• Recent buyers paid ~$20 above MSRP
• Sitting 54 days (avg 34) — extra leverage

Price Breakdown

Est. Dealer Cost$52,809

Est. Invoice$54,630

Holdback (est.)$1,821

MSRP (Sticker)$60,700

Asking Price$60,700

Markup$0

Est. Dealer Margin on This Car$7,891

Percentile95% of inventory is priced lower

Days on Lot54 days

What Others Paid (Last 30 Days)

Cars Sold181

Avg Markup+$20

Median Markup$0

Best Deal-$2,403

Worst Deal+$7,320

% Sold Below MSRP97%

Avg Days to Sell34 days

Dealer Profile

Inventory38 vehicles

Avg Markup (All Models)+$418

Avg Markup (Optiq)$0

% Below MSRP92%

Avg Days to Sell29 days

Avg Sold Markup$0

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