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Deal Sheet: 2026 Maverick Lariat
Wetzel Ford · Richmond, IN · VIN: 3FTTW8SA3TRA08632
This Is Already a Great Deal
Opening Offer
$37,010
Asking Price
$38,155
Max Price
$38,155
- • Recent buyers paid ~$570 below MSRP
- • Sitting 77 days (avg 46) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $166 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,240
Est. Invoice$36,414
Holdback (est.)$1,175
MSRP (Sticker)$39,155
Asking Price$38,155
Markup-$1,000
Est. Dealer Margin on This Car$2,916
Percentile36% of inventory is priced lower
Days on Lot77 days
What Others Paid (Last 30 Days)
Cars Sold1952
Avg Markup-$570
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell46 days
Dealer Profile
Inventory35 vehicles
Avg Markup (All Models)-$2,886
Avg Markup (Maverick)-$500
% Below MSRP100%
Avg Days to Sell38 days
Avg Sold Markup-$2,200
Price History
Jul 9, 2026$39,155 → $38,155(-$1,000)
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