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Deal Sheet: 2026 RAV4 XLE Premium FWD
Mike Johnson's Hickory Toyota · Hickory, NC · VIN: 2T36DRBV9TW31D872
This Is Already a Great Deal
Opening Offer
$40,445
Asking Price
$41,696
Max Price
$41,696
- • Recent buyers paid ~$975 above MSRP
- • Asking price is already $175 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,397
Est. Invoice$37,215
Holdback (est.)$818
MSRP (Sticker)$40,896
Asking Price$41,696
Markup+$800
Est. Dealer Margin on This Car$5,299
Percentile69% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold3737
Avg Markup+$975
Median Markup+$122
Best Deal-$1,985
Worst Deal+$19,619
% Sold Below MSRP44%
Avg Days to Sell20 days
Dealer Profile
Inventory299 vehicles
Avg Markup (All Models)+$650
Avg Markup (RAV4)+$800
% Below MSRP17%
Avg Days to Sell20 days
Avg Sold Markup+$617
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