Deal Sheet: 2026 RAV4 XLE Premium AWD

Toyota Direct · Columbus, OH · VIN: 2T36CRAV1TC030416

This Is Already a Great Deal

Opening Offer

$38,251

Asking Price

$39,434

Max Price

$39,434

• Recent buyers paid ~$458 above MSRP
• Asking price is already $458 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,096

Est. Invoice$35,885

Holdback (est.)$789

MSRP (Sticker)$39,434

Asking Price$39,434

Markup$0

Est. Dealer Margin on This Car$4,338

Percentile52% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold8289

Avg Markup+$458

Median Markup$0

Best Deal-$2,386

Worst Deal+$7,175

% Sold Below MSRP57%

Avg Days to Sell26 days

Dealer Profile

Inventory161 vehicles

Avg Markup (All Models)-$2,949

Avg Markup (RAV4)$0

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$2,082

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