Deal Sheet: 2026 F-150 King Ranch

Woodhouse Ford of Omaha, Inc. · Omaha, NE · VIN: 1FTFW6LD2TFB82179

Negotiation Guide

Opening Offer

$74,840

Fair Price

$76,340

Walk Away Above

$77,490

• Recent buyers paid ~$2,300 below MSRP

Price Breakdown

Est. Dealer Cost$70,776

Est. Invoice$73,135

Holdback (est.)$2,359

MSRP (Sticker)$78,640

Asking Price$76,640

Markup-$2,000

Est. Dealer Margin on This Car$5,864

Percentile45% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory104 vehicles

Avg Markup (All Models)-$1,827

Avg Markup (F-150)-$3,231

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$1,419

Price History

Aug 6, 2026$76,140 → $76,640(+$500)

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