Deal Sheet: 2026 F-150 King Ranch

Mike Willis Ford · Sulphur, LA · VIN: 1FTFW6LD2TFB71148

Negotiation Guide

Opening Offer

$76,770

Fair Price

$78,270

Walk Away Above

$79,420

• Recent buyers paid ~$2,300 below MSRP

Price Breakdown

Est. Dealer Cost$72,513

Est. Invoice$74,930

Holdback (est.)$2,417

MSRP (Sticker)$80,570

Asking Price$78,570

Markup-$2,000

Est. Dealer Margin on This Car$6,057

Percentile45% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$2,293

Avg Markup (F-150)-$3,538

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,795

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