Deal Sheet: 2026 F-150 King Ranch

Mac Haik Ford of Victoria · Victoria, TX · VIN: 1FTFW6LD0TFA22625

Negotiation Guide

Opening Offer

$74,140

Fair Price

$75,640

Walk Away Above

$76,790

• Recent buyers paid ~$2,300 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$70,146

Est. Invoice$72,484

Holdback (est.)$2,338

MSRP (Sticker)$77,940

Asking Price$75,940

Markup-$2,000

Est. Dealer Margin on This Car$5,794

Percentile45% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory137 vehicles

Avg Markup (All Models)-$2,080

Avg Markup (F-150)-$3,704

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,912

Price History

Jul 9, 2026$76,940 → $75,440(-$1,500)

Aug 6, 2026$75,440 → $75,940(+$500)

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