Deal Sheet: 2026 F-150 King Ranch

Mark McLarty Ford · North Little Rock, AR · VIN: 1FTFW6L8XTFB77170

Negotiation Guide

Opening Offer

$71,930

Fair Price

$73,430

Walk Away Above

$74,580

• Recent buyers paid ~$2,300 below MSRP

Price Breakdown

Est. Dealer Cost$68,157

Est. Invoice$70,429

Holdback (est.)$2,272

MSRP (Sticker)$75,730

Asking Price$73,730

Markup-$2,000

Est. Dealer Margin on This Car$5,573

Percentile45% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory257 vehicles

Avg Markup (All Models)-$527

Avg Markup (F-150)-$3,333

% Below MSRP77%

Avg Days to Sell32 days

Avg Sold Markup-$823

Price History

Aug 6, 2026$73,230 → $73,730(+$500)

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