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Deal Sheet: 2026 F-150 King Ranch
Mac Haik Ford of Houston · Houston, TX · VIN: 1FTFW6L8XTFA31139
Negotiation Guide
Opening Offer
$72,255
Fair Price
$73,755
Walk Away Above
$75,178
- • Recent buyers paid ~$2,300 below MSRP
- • Sitting 65 days (avg 38) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$68,940
Est. Invoice$71,238
Holdback (est.)$2,298
MSRP (Sticker)$76,600
Asking Price$74,600
Markup-$2,000
Est. Dealer Margin on This Car$5,660
Percentile45% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold957
Avg Markup-$2,300
Median Markup-$2,500
Best Deal-$8,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell38 days
Dealer Profile
Inventory374 vehicles
Avg Markup (All Models)-$1,511
Avg Markup (F-150)-$2,914
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,737
Price History
Jul 9, 2026$75,600 → $74,100(-$1,500)
Aug 6, 2026$74,100 → $74,600(+$500)
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