Deal Sheet: 2026 F-150 King Ranch

Homer Skelton Ford of Millington, LLC · Millington, TN · VIN: 1FTFW6L88TFB70198

Negotiation Guide

Opening Offer

$75,325

Fair Price

$76,825

Walk Away Above

$77,975

• Recent buyers paid ~$2,300 below MSRP

Price Breakdown

Est. Dealer Cost$71,213

Est. Invoice$73,586

Holdback (est.)$2,374

MSRP (Sticker)$79,125

Asking Price$77,125

Markup-$2,000

Est. Dealer Margin on This Car$5,913

Percentile45% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory133 vehicles

Avg Markup (All Models)-$2,643

Avg Markup (F-150)-$3,533

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$2,496

Price History

Aug 6, 2026$76,625 → $77,125(+$500)

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