Deal Sheet: 2026 F-150 King Ranch

Byerly Ford, Inc. · Louisville, KY · VIN: 1FTFW6L85TFB39779

Negotiation Guide

Opening Offer

$72,675

Fair Price

$74,175

Walk Away Above

$75,325

• Recent buyers paid ~$2,300 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$68,828

Est. Invoice$71,122

Holdback (est.)$2,294

MSRP (Sticker)$76,475

Asking Price$75,475

Markup-$1,000

Est. Dealer Margin on This Car$6,648

Percentile91% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold957

Avg Markup-$2,300

Median Markup-$2,500

Best Deal-$8,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory147 vehicles

Avg Markup (All Models)-$2,167

Avg Markup (F-150)-$2,758

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,805

Price History

Jul 9, 2026$75,475 → $74,475(-$1,000)

Aug 6, 2026$74,475 → $75,475(+$1,000)

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