Deal Sheet: 2026 F-150 Lariat

Devils Lake Ford · Devils Lake, ND · VIN: 1FTFW5L8XTFB34071

Negotiation Guide

Opening Offer

$72,694

Fair Price

$74,194

Walk Away Above

$74,907

• Recent buyers paid ~$1,426 below MSRP

Price Breakdown

Est. Dealer Cost$68,058

Est. Invoice$70,327

Holdback (est.)$2,269

MSRP (Sticker)$75,620

Asking Price$74,620

Markup-$1,000

Est. Dealer Margin on This Car$6,562

Percentile100% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold4721

Avg Markup-$1,426

Median Markup-$1,500

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory332 vehicles

Avg Markup (All Models)-$95

Avg Markup (F-150)-$1,139

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup+$9

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