Deal Sheet: 2025 F-150 Lariat

West Alabama Ford · Sulligent, AL · VIN: 1FTFW5L81SFB58919

This Is Already a Great Deal

Opening Offer

$67,231

Asking Price

$69,310

Max Price

$69,310

• Recent buyers paid ~$1,445 below MSRP
• Sitting 20 days (avg 11) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,955 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$65,979

Est. Invoice$68,178

Holdback$2,199

MSRP (Sticker)$73,310

Asking Price$69,310

Markup-$4,000

Dealer Margin on This Car$3,331

Percentile0% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1989

Avg Markup-$1,445

Median Markup-$1,500

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory33 vehicles

Avg Markup (All Models)-$788

Avg Markup (F-150)-$1,542

% Below MSRP100%

Avg Days to Sell6 days

Avg Sold Markup$0

Price History

Jun 20, 2026$69,810 → $69,310(-$500)

Cheaper F-150 Lariat Inventory

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