Deal Sheet: 2026 F-150 Lariat

Pat Milliken Ford, Inc. · Redford, MI · VIN: 1FTFW5L52TFB46446

This Is Already a Great Deal

Opening Offer

$72,672

Asking Price

$74,920

Max Price

$74,920

• Recent buyers paid ~$1,426 below MSRP
• Asking price is already $824 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$69,453

Est. Invoice$71,768

Holdback (est.)$2,315

MSRP (Sticker)$77,170

Asking Price$74,920

Markup-$2,250

Est. Dealer Margin on This Car$5,467

Percentile10% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold4721

Avg Markup-$1,426

Median Markup-$1,500

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory267 vehicles

Avg Markup (All Models)-$1,111

Avg Markup (F-150)-$2,234

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$1,135

Cheaper F-150 Lariat Inventory

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-$4,000$70,49526d

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Jim Golden FordCamden, AR

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Natchez FordNatchez, MS

-$4,000$72,96526d