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Deal Sheet: 2026 F-150 XLT

Casa Ford of Las Cruces · Las Cruces, NM · VIN: 1FTFW3L54TKD69101

Negotiation Guide

Opening Offer
$53,606
Fair Price
$55,106
Walk Away Above
$57,545
  • Recent buyers paid ~$4,355 below MSRP
  • Sitting 75 days (avg 40) — extra leverage
  • Price already dropped 3 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$53,987
Est. Invoice$55,786
Holdback (est.)$1,800
MSRP (Sticker)$59,985
Asking Price$55,485
Markup-$4,500
Est. Dealer Margin on This Car$1,499
Percentile19% of inventory is priced lower
Days on Lot75 days

What Others Paid (Last 30 Days)

Cars Sold8792
Avg Markup-$4,355
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell40 days

Dealer Profile

Inventory149 vehicles
Avg Markup (All Models)-$2,584
Avg Markup (F-150)-$3,452
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$2,000

Price History

Jun 20, 2026$58,985$57,985(-$1,000)
Jul 4, 2026$57,985$58,985(+$1,000)
Jul 9, 2026$58,985$54,985(-$4,000)
Aug 6, 2026$54,985$55,985(+$1,000)
Aug 19, 2026$55,985$55,485(-$500)