This Is Already a Great Deal
Opening Offer
$52,331
Asking Price
$52,590
Max Price
$52,590
- • Recent buyers paid ~$4,059 below MSRP
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $941 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,831
Est. Invoice$53,559
Holdback (est.)$1,728
MSRP (Sticker)$57,590
Asking Price$52,590
Markup-$5,000
Est. Dealer Margin on This Car$759
Percentile2% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold6937
Avg Markup-$4,059
Median Markup-$4,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell38 days
Dealer Profile
Inventory58 vehicles
Avg Markup (All Models)-$3,129
Avg Markup (F-150)-$4,162
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$2,205
Price History
Jul 9, 2026$56,090 → $53,090(-$3,000)
Aug 6, 2026$53,090 → $54,090(+$1,000)
Aug 19, 2026$54,090 → $53,590(-$500)
Aug 22, 2026$53,590 → $52,590(-$1,000)
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