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Deal Sheet: 2026 Explorer Active 100A
Gates Ford · Richmond, KY · VIN: 1FMUK7DH5TGB80409
This Is Already a Great Deal
Opening Offer
$37,810
Asking Price
$37,455
Max Price
$37,455
- • Recent buyers paid ~$1,450 below MSRP
- • Sitting 33 days (avg 19) — extra leverage
- • Asking price is already $2,245 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,310
Est. Invoice$38,553
Holdback (est.)$1,244
MSRP (Sticker)$41,455
Asking Price$37,455
Markup-$4,000
Est. Dealer Margin on This Car$146
Percentile86% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold218
Avg Markup-$1,450
Median Markup-$1,500
Best Deal-$2,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory136 vehicles
Avg Markup (All Models)-$761
Avg Markup (Explorer)-$4,000
% Below MSRP85%
Avg Days to Sell17 days
Avg Sold Markup-$731
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