Deal Sheet: 2027 Expedition Platinum

Walker Ford Company, Inc. · Clearwater, FL · VIN: 1FMJU1L89VEA00228

Negotiation Guide

Opening Offer

$78,036

Fair Price

$79,536

Walk Away Above

$79,628

• Recent buyers paid ~$184 below MSRP

Price Breakdown

Est. Dealer Cost$71,748

Est. Invoice$74,140

Holdback (est.)$2,392

MSRP (Sticker)$79,720

Asking Price$79,720

Markup$0

Est. Dealer Margin on This Car$7,972

Percentile100% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold1045

Avg Markup-$184

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory96 vehicles

Avg Markup (All Models)-$1,156

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,750

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