Deal Sheet: 2027 Expedition Platinum

Rountree-Moore Ford · Lake City, FL · VIN: 1FMJU1L83VEA00256

Negotiation Guide

Opening Offer

$74,616

Fair Price

$76,116

Walk Away Above

$76,208

• Recent buyers paid ~$184 below MSRP

Price Breakdown

Est. Dealer Cost$68,670

Est. Invoice$70,959

Holdback (est.)$2,289

MSRP (Sticker)$76,300

Asking Price$76,300

Markup$0

Est. Dealer Margin on This Car$7,630

Percentile100% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold1045

Avg Markup-$184

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory56 vehicles

Avg Markup (All Models)+$379

Avg Markup (Expedition)$0

% Below MSRP77%

Avg Days to Sell16 days

Avg Sold Markup-$1,798

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