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Deal Sheet: 2026 Expedition Active
Aztec Ford, Inc. · Goliad, TX · VIN: 1FMJU1J81TEA45549
Negotiation Guide
Opening Offer
$71,057
Fair Price
$72,557
Walk Away Above
$72,811
- • Recent buyers paid ~$63 below MSRP
- • Sitting 37 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$65,759
Est. Invoice$67,950
Holdback (est.)$2,192
MSRP (Sticker)$73,065
Asking Price$72,565
Markup-$500
Est. Dealer Margin on This Car$6,807
Percentile37% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1089
Avg Markup-$63
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell23 days
Dealer Profile
Inventory59 vehicles
Avg Markup (All Models)-$2,602
Avg Markup (Expedition)-$250
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,326
Price History
Jul 9, 2026$73,065 → $72,565(-$500)
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