Deal Sheet: 2027 Expedition Active

Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FMJU1J80VEA03201

Negotiation Guide

Opening Offer

$71,110

Fair Price

$72,610

Walk Away Above

$75,342

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$70,268

Est. Invoice$72,610

Holdback$2,342

MSRP (Sticker)$78,075

Asking Price$78,075

Markup$0

Dealer Margin on This Car$7,808

Percentile100% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold254

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$970

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,643

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