Deal Sheet: 2026 Expedition Active

Ketterhagen Motor Sales, Inc. · Whitewater, WI · VIN: 1FMJU1J80TEA21713

Negotiation Guide

Opening Offer

$66,418

Fair Price

$67,918

Walk Away Above

$70,474

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$65,727

Est. Invoice$67,918

Holdback$2,191

MSRP (Sticker)$73,030

Asking Price$73,030

Markup$0

Dealer Margin on This Car$7,303

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold254

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory18 vehicles

Avg Markup (All Models)-$639

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$1,000

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