Deal Sheet: 2026 Expedition Active

Gray-Daniels Ford · Brandon, MS · VIN: 1FMJU1H81TEA50188

Negotiation Guide

Opening Offer

$64,549

Fair Price

$66,049

Walk Away Above

$68,534

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$63,918

Est. Invoice$66,049

Holdback$2,131

MSRP (Sticker)$71,020

Asking Price$71,020

Markup$0

Dealer Margin on This Car$7,102

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold254

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory392 vehicles

Avg Markup (All Models)-$390

Avg Markup (Expedition)$0

% Below MSRP88%

Avg Days to Sell11 days

Avg Sold Markup-$298

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