Deal Sheet: 2027 Expedition Platinum MAX

Roy O'Brien, Inc. · St Clair Shores, MI · VIN: 1FMJK1MG8VEA07540

Negotiation Guide

Opening Offer

$99,407

Fair Price

$100,907

Walk Away Above

$100,921

• Recent buyers paid ~$28 below MSRP

Price Breakdown

Est. Dealer Cost$90,842

Est. Invoice$93,870

Holdback (est.)$3,028

MSRP (Sticker)$100,935

Asking Price$100,935

Markup$0

Est. Dealer Margin on This Car$10,094

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1679

Avg Markup-$28

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory139 vehicles

Avg Markup (All Models)-$3,187

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$1,311

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