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Deal Sheet: 2026 Expedition Platinum MAX
Ames Ford · Ames, IA · VIN: 1FMJK1MG3TEA15025
Negotiation Guide
Opening Offer
$95,630
Fair Price
$97,130
Walk Away Above
$97,545
- • Recent buyers paid ~$28 below MSRP
- • Sitting 40 days (avg 22) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$88,164
Est. Invoice$91,103
Holdback (est.)$2,939
MSRP (Sticker)$97,960
Asking Price$97,460
Markup-$500
Est. Dealer Margin on This Car$9,296
Percentile17% of inventory is priced lower
Days on Lot40 days
What Others Paid (Last 30 Days)
Cars Sold1679
Avg Markup-$28
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory128 vehicles
Avg Markup (All Models)+$133
Avg Markup (Expedition)-$167
% Below MSRP63%
Avg Days to Sell24 days
Avg Sold Markup-$181
Price History
Jul 9, 2026$97,960 → $97,460(-$500)
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