Deal Sheet: 2027 Expedition Platinum MAX

Firmin Ford, Inc. · Laurens, SC · VIN: 1FMJK1L81VEA04778

Negotiation Guide

Opening Offer

$81,612

Fair Price

$83,112

Walk Away Above

$83,126

• Recent buyers paid ~$28 below MSRP

Price Breakdown

Est. Dealer Cost$74,826

Est. Invoice$77,320

Holdback (est.)$2,494

MSRP (Sticker)$83,140

Asking Price$83,140

Markup$0

Est. Dealer Margin on This Car$8,314

Percentile100% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold1679

Avg Markup-$28

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory45 vehicles

Avg Markup (All Models)-$1,400

Avg Markup (Expedition)-$167

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$1,892

Cheaper Expedition Platinum MAX Inventory

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