Deal Sheet: 2026 Wrangler 2-DOOR RUBICON X

Stephen Wade Auto Center · St George, UT · VIN: 1C4PJXCN5TW316331

Negotiation Guide

Opening Offer

$61,005

Fair Price

$62,505

Walk Away Above

$64,858

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$60,489

Est. Invoice$62,505

Holdback$2,016

MSRP (Sticker)$67,210

Asking Price$67,210

Markup$0

Dealer Margin on This Car$6,721

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory174 vehicles

Avg Markup (All Models)-$1,243

Avg Markup (Wrangler)-$296

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$65,710 → $67,210(+$1,500)

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