2026 Crosstrek Wilderness
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Available now
- On the lot and buyable now.
- Similar Crosstrek Wildernesss sell in a median of 18 days (1244 recent sales).
- 4,185 of 4,185 listed nationwide are buyable right now.
Negotiation Signal
- On the lot 17 days — longer than 24% of Crosstrek listings in VA.
- Price is down $2,655 from its original list of $39,008.
Time on the lot and prior price cuts are real negotiating leverage — a dealer carrying a slow-moving unit is more likely to deal.
What to aim for
~$35,686
- Comparable Crosstreks (6) average $3,323 below MSRP — about $35,686 for this trim.
- Listed $668 above that, so there's room to negotiate toward $35,686.
A data-driven starting point from comparable listings and public incentives — not an appraisal. Dealer fees, trade-in, and which programs you qualify for will move the real out-the-door number.
Deal Analysis
This 2026 Crosstrek is listed at $36,353, which is $2,655 below its MSRP of $39,008 — a notable discount. Compared to similar vehicles nationally, this one is priced $667 higher than the market average. Located at First Team Subaru Norfolk in Norfolk, VA.
Price Breakdown
Listed price. A dealer's real offer can be lower (incentives, financing or trade-in conditions) or higher (added fees) — always ask for the out-the-door price.
Details
Delivery Pipeline
Specifications
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Est. Monthly Payment
$640/mo
Estimate only, based on the advertised price. Does not include taxes, dealer fees, or insurance.
Save $1,861 on one of 71 comparable 2026 Crosstrek Wilderness about 403 miles away. The lowest is $34,492 in Akron, OH — real leverage when you ask First Team Subaru Norfolk to match it. See that listing →
Comparable Vehicles
Avg markup: -$3,323
17 days on lot