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GMC Terrain Prices & Markups

Across 12,740 listed GMC Terrains nationwide, the average markup is -$447 vs MSRP and 94% are listed at or below sticker, with a median advertised price of $39,999. Updated daily.

12,740

In Stock

-$447

Avg Markup

94.1%

At/Below MSRP

$39,999

Median Price

Price range: $27,819 to $49,630.

MSRP Trend

Median sticker by month listed

Over the last 5 months, the typical GMC Terrain sticker has fallen — a median MSRP of $41,890 in May ’26 versus $39,174 in Sep ’26 (−6.5%).

May ’26Jun ’26Jul ’26Aug ’26Sep ’26$41,890$39,174

Median factory MSRP of Terrains grouped by the month each was first listed (active + sold), May ’26–Sep ’26. Based on 018623568743532959161 listings. Reflects sticker price, not the dealer's selling price.

Markup Trend

What buyers paid vs MSRP, by week sold

Over the last 12 weeks, what buyers paid for the GMC Terrain versus MSRP has risen — discounts are shrinking — from −$642 the week of Jul 13 to −$449 the week of Oct 5 (about $449 below MSRP now).

MSRPJul 13Jul 27Aug 10Aug 24Sep 7Sep 28Oct 5−$642−$449

Average selling price vs MSRP for Terrains by the week they sold (left the lot), Jul 13–Oct 5. Based on 13,458 sales. Positive = sold over MSRP, negative = below.

Markup Distribution

How the current Terrain inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.

12,245 vehicles with a known MSRP

Under MSRP
37%
4,540
At MSRP
57%
6,979
$0–$1K over
<1%
31
$1K–$3K over
<1%
81
$3K+ over
5%
614

Markup by Listing Age

Terrain markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.

0–15 days
95% ≤ MSRP
-$215
16–30 days
94% ≤ MSRP
-$433
31–45 days
92% ≤ MSRP
-$330
46–60 days
92% ≤ MSRP
-$265
61–90 days
91% ≤ MSRP
-$349
90+ days
95% ≤ MSRP
-$1,247

A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.

How fast Terrains sell

Based on 12,246 Terrain listings that left dealer lots in the last 90 days.

20

Median days to sell

-$539

Avg sold vs MSRP

93%

Sold at/below MSRP

Recent Terrain sales closed around $539 below MSRP, in line with what's currently listed.

“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.

Top States

StateCountAvg MarkupBelow MSRP
Michigan1,303-$1,58591.9%
Texas1,271-$34694.2%
New York831+$13695.3%
Florida772-$66894.2%
Ohio701-$18592.4%
Pennsylvania626-$22194.7%
Illinois506-$41496.4%
New Jersey450+$13393.4%
California421-$27293.9%
Indiana381-$42995.3%
Missouri372-$58793.7%
Georgia332-$40094.4%
North Carolina319-$46093.5%
Oklahoma265-$85594.1%
Louisiana256-$5894.8%
Wisconsin245-$92797.1%
Arkansas241-$2192.8%
Tennessee213-$18391.0%
South Carolina212-$37294.5%
Arizona181-$1,13696.9%
See every state ranked by markup — the cheapest states to buy a Terrain →

Best-Priced Dealers

DealerCountAvg Markup
ELEVATION CHEVROLET GMC

Boone, NC

1-$7,746
HOOD AUTOMOTIVE

AMITE, LA

1-$6,000
JIM KERAS BUICK GMC

Memphis, TN

1-$5,959
NEIL HUFFMAN CHEVROLET GMC OF FRANKFORT

Frankfort, KY

5-$5,512
SPECK BUICK GMC OF TRI-CITIES

Pasco, WA

2-$5,400
KERRY BUICK GMC

cincinnati, OH

1-$5,388
KUNES APPLE VALLEY BUICK GMC

Saint Paul, MN

3-$5,264
THORSON BUICK GMC

Pasadena, CA

3-$5,167
JACK HANANIA BUICK GMC

SAINT AUGUSTINE, FL

5-$5,000
SOUTHWEST CHEVROLET GMC

ARKADELPHIA, AR

2-$4,999