Kia Sportage Price in Madison, WI

As of November 15, 2026, there are 44 Kia Sportage vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $1,064 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $31,487 to $41,034, with a median of $36,044.

Across Wisconsin (448 listings) the average is $857 below MSRP (100% at/below MSRP) — Madison is priced about $206 cheaper than Wisconsin as a whole. See the Sportage in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.