Kia Sportage Price in Wisconsin
As of October 14, 2026, there are 445 Kia Sportage vehicles available at 18 dealerships in Wisconsin. Wisconsin dealers are pricing competitively — the average selling price is $857 below MSRP, with 100% of inventory at or under sticker. 18 of 18 dealers are currently pricing below MSRP on average. Prices range from $29,735 to $41,872, with a median of $34,816.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
445
In Stock
-$857
Avg Markup
100.0%
At/Below MSRP
$34,816
Median Price
Price range: $29,735 to $41,872.
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Janesville Kia Janesville, WI | 20 | -$1,132 | 20 |
| Morries West Salem Kia West Salem, WI | 27 | -$1,051 | 27 |
| Prestige Kia Eau Claire, WI | 26 | -$1,016 | 26 |
| Russ Darrow Madison Kia Madison, WI | 16 | -$1,015 | 16 |
| Bergstrom Kia Appleton Appleton, WI | 21 | -$1,006 | 21 |
| Dorsch Kia Green Bay, WI | 32 | -$987 | 32 |
| Bergstrom Kia of Oshkosh Oshkosh, WI | 31 | -$981 | 31 |
| Ewald Kia of Oconomowoc Oconomowoc, WI | 21 | -$971 | 21 |
| Metro Kia of Madison Madison, WI | 27 | -$961 | 27 |
| Kocourek Kia Wausau, WI | 22 | -$951 | 22 |
| Van Horn Kia of Sheboygan Sheboygan, WI | 28 | -$765 | 28 |
| Russ Darrow Kia Waukesha Waukesha, WI | 18 | -$729 | 18 |
| Rosen Kia Milwaukee, WI | 48 | -$709 | 48 |
| Lupient Kia Milwaukee Glendale, WI | 1 | -$696 | 1 |
| Van Horn Kia of Glendale Glendale, WI | 32 | -$668 | 32 |
| Frank Boucher Kia Racine, WI | 18 | -$633 | 18 |
| Russ Darrow Kia of Wauwatosa Wauwatosa, WI | 41 | -$618 | 41 |
| Palmen Kia of Kenosha Kenosha, WI | 16 | -$614 | 16 |