Toyota Sienna Price in Madison, WI
As of September 1, 2026, there are 26 Toyota Sienna vehicles available at 2 dealerships in Madison, WI. Expect an average markup of $675 over MSRP in Madison, though 23% of listings are still at or below sticker price. 1 of 2 dealers are currently pricing below MSRP on average. Prices range from $51,429 to $64,264, with a median of $54,410.
Across Wisconsin (215 listings) the average is $93 over MSRP (82% at/below MSRP) — Madison is priced about $582 higher than Wisconsin as a whole. See the Sienna in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
26
In Stock
+$675
Avg Markup
23.1%
At/Below MSRP
$54,410
Median Price
Price range: $51,429 — $64,264
Dealers in Madison
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Smart Motors Toyota Madison, WI | 5 | $0 | 5 |
| East Madison Toyota Madison, WI | 14 | +$911 | 0 |