Toyota RAV4 Price in Virginia
As of October 22, 2026, there are 1,846 Toyota RAV4 vehicles available at 36 dealerships in Virginia. Expect an average markup of $472 over MSRP in Virginia, though 45% of listings are still at or below sticker price. 19 of 36 dealers are currently pricing below MSRP on average. Prices range from $33,495 to $51,224, with a median of $42,510.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
1,846
In Stock
+$472
Avg Markup
44.7%
At/Below MSRP
$42,510
Median Price
Price range: $33,495 to $51,224.
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| First Team Toyota Chesapeake, VA | 52 | -$846 | 52 |
| Classic Toyota of Hampton Hampton, VA | 8 | -$751 | 8 |
| Checkered Flag Toyota Virginia Beach, VA | 96 | -$303 | 96 |
| Nelson Toyota Stanleytown, VA | 3 | -$167 | 3 |
| Toyota of Woodbridge Woodbridge, VA | 4 | -$75 | 4 |
| Berglund Toyota Lynchburg, VA | 70 | $0 | 70 |
| Malloy Toyota Winchester, VA | 66 | $0 | 66 |
| Hall Toyota Virginia Beach Virginia Beach, VA | 62 | $0 | 62 |
| Sheehy Toyota of Fredericksburg Fredericksburg, VA | 60 | $0 | 60 |
| Shelor Toyota Christiansburg, VA | 56 | $0 | 56 |
| Loyalty Toyota Chester, VA | 56 | $0 | 56 |
| Steven Toyota Harrisonburg, VA | 50 | $0 | 50 |
| Koons Toyota Tysons Vienna, VA | 49 | $0 | 49 |
| Sheehy Toyota of Stafford Stafford, VA | 49 | $0 | 49 |
| Haley Toyota of Roanoke Roanoke, VA | 38 | $0 | 38 |
| Flow Toyota of Charlottesville Charlottesville, VA | 18 | $0 | 18 |
| Koons Toyota Arlington Arlington, VA | 8 | $0 | 8 |
| Haley Toyota of Farmville Farmville, VA | 7 | $0 | 7 |
| McDonough Toyota Staunton, VA | 5 | $0 | 5 |
| Haley Toyota of Richmond Midlothian, VA | 83 | +$82 | 68 |
| Danville Toyota Danville, VA | 25 | +$368 | 0 |
| Pearson Toyota Newport News, VA | 31 | +$749 | 0 |
| Mechanicsville Toyota Mechanicsville, VA | 82 | +$795 | 0 |
| Warrenton Toyota Warrenton, VA | 16 | +$795 | 0 |
| Alexandria Toyota Alexandria, VA | 141 | +$800 | 0 |
| Miller Toyota Manassas, VA | 50 | +$845 | 0 |
| Casey Toyota Williamsburg, VA | 17 | +$899 | 0 |
| Ourisman Toyota of Richmond Richmond, VA | 71 | +$946 | 0 |
| Bill Page Toyota Falls Church, VA | 103 | +$985 | 0 |
| AutoNation Toyota Leesburg Leesburg, VA | 28 | +$998 | 0 |
| Ourisman Fairfax Toyota Fairfax, VA | 98 | +$999 | 0 |
| Battlefield Toyota Culpeper, VA | 34 | +$999 | 0 |
| Ourisman Chantilly Toyota Chantilly, VA | 110 | +$1,003 | 0 |
| Priority Toyota Springfield Springfield, VA | 124 | +$1,065 | 0 |
| Priority Toyota Chesapeake Chesapeake, VA | 65 | +$1,081 | 0 |
| Gloucester Toyota Gloucester, VA | 11 | +$1,994 | 0 |