Toyota RAV4 Price in Tampa, FL
As of November 10, 2026, there are 148 Toyota RAV4 vehicles available at 3 dealerships in Tampa, FL. Expect an average markup of $798 over MSRP in Tampa, though 57% of listings are still at or below sticker price. 1 of 3 dealers are currently pricing below MSRP on average. Prices range from $34,253 to $50,887, with a median of $40,872.
Across Florida (3,488 listings) the average is $600 over MSRP (57% at/below MSRP) — Tampa is priced about $198 higher than Florida as a whole. See the RAV4 in Florida overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
148
In Stock
+$798
Avg Markup
57.4%
At/Below MSRP
$40,872
Median Price
Price range: $34,253 to $50,887.
Dealers in Tampa
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Toyota of Tampa Bay Tampa, FL | 41 | $0 | 41 |
| Courtesy Toyota Tampa, FL | 42 | +$77 | 40 |
| Gettel Stadium Toyota Tampa, FL | 65 | +$1,768 | 4 |