Toyota RAV4 Price in Birmingham, AL
As of August 8, 2026, there are 53 Toyota RAV4 vehicles available at 2 dealerships in Birmingham, AL. Expect an average markup of $1,167 over MSRP in Birmingham, though 42% of listings are still at or below sticker price. 1 of 2 dealers are currently pricing below MSRP on average. Prices range from $33,994 to $51,017, with a median of $39,030.
Across Alabama (309 listings) the average is $364 over MSRP (72% at/below MSRP) — Birmingham is priced about $803 higher than Alabama as a whole. See the RAV4 in Alabama overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
53
In Stock
+$1,167
Avg Markup
41.5%
At/Below MSRP
$39,030
Median Price
Price range: $33,994 — $51,017
Dealers in Birmingham
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Limbaugh Toyota Birmingham, AL | 22 | $0 | 22 |
| Serra Toyota Birmingham, AL | 31 | +$1,995 | 0 |