Toyota Prius Plug-in Hybrid Price in Virginia
As of October 24, 2026, there are 46 Toyota Prius Plug-in Hybrid vehicles available at 31 dealerships in Virginia. Expect an average markup of $49 over MSRP in Virginia, though 70% of listings are still at or below sticker price. 21 of 31 dealers are currently pricing below MSRP on average. Prices range from $35,797 to $45,403, with a median of $40,898.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
46
In Stock
+$49
Avg Markup
69.6%
At/Below MSRP
$40,898
Median Price
Price range: $35,797 to $45,403.
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Haley Toyota of Roanoke Roanoke, VA | 1 | -$1,293 | 1 |
| Koons Toyota Arlington Arlington, VA | 3 | -$1,277 | 3 |
| First Team Toyota Chesapeake, VA | 1 | -$1,238 | 1 |
| Checkered Flag Toyota Virginia Beach, VA | 2 | -$710 | 2 |
| Bill Page Toyota Falls Church, VA | 1 | -$215 | 1 |
| Koons Toyota Tysons Vienna, VA | 5 | -$173 | 5 |
| Warrenton Toyota Warrenton, VA | 1 | -$161 | 1 |
| Danville Toyota Danville, VA | 1 | -$152 | 1 |
| Ourisman Chantilly Toyota Chantilly, VA | 2 | -$90 | 1 |
| Berglund Toyota Lynchburg, VA | 2 | $0 | 2 |
| Nelson Toyota Stanleytown, VA | 1 | $0 | 1 |
| Shelor Toyota Christiansburg, VA | 1 | $0 | 1 |
| Haley Toyota of Richmond Midlothian, VA | 1 | $0 | 1 |
| Steven Toyota Harrisonburg, VA | 1 | $0 | 1 |
| Haley Toyota of Farmville Farmville, VA | 1 | $0 | 1 |
| McDonough Toyota Staunton, VA | 1 | $0 | 1 |
| Malloy Toyota Winchester, VA | 1 | $0 | 1 |
| Sheehy Toyota of Stafford Stafford, VA | 1 | $0 | 1 |
| Sheehy Toyota of Fredericksburg Fredericksburg, VA | 1 | $0 | 1 |
| Hall Toyota Virginia Beach Virginia Beach, VA | 1 | $0 | 1 |
| Flow Toyota of Charlottesville Charlottesville, VA | 1 | $0 | 1 |
| Ourisman Toyota of Richmond Richmond, VA | 3 | +$98 | 2 |
| Alexandria Toyota Alexandria, VA | 4 | +$452 | 1 |
| Pearson Toyota Newport News, VA | 1 | +$749 | 0 |
| Mechanicsville Toyota Mechanicsville, VA | 1 | +$795 | 0 |
| Miller Toyota Manassas, VA | 1 | +$845 | 0 |
| Ourisman Fairfax Toyota Fairfax, VA | 2 | +$999 | 0 |
| Battlefield Toyota Culpeper, VA | 1 | +$999 | 0 |
| Priority Toyota Springfield Springfield, VA | 1 | +$1,065 | 0 |
| Priority Toyota Chesapeake Chesapeake, VA | 1 | +$1,065 | 0 |
| Gloucester Toyota Gloucester, VA | 1 | +$1,994 | 0 |