Kia Niro Prices & Markups
Across 3,454 listed Kia Niros nationwide, the average markup is -$664 vs MSRP and 100% are listed at or below sticker, with a median advertised price of $31,608. Updated daily.
3,454
In Stock
-$664
Avg Markup
100.0%
At/Below MSRP
$31,608
Median Price
Price range: $28,367 — $37,422
Markup Trend
What buyers paid vs MSRP, by week soldOver the last 6 weeks, what buyers paid for the Kia Niro versus MSRP has held steady — from −$618 the week of May 25 to −$667 the week of Jun 29 (about $667 below MSRP now).
Average selling price vs MSRP for Niros by the week they sold (left the lot), May 25–Jun 29. Based on 1,568 sales. Positive = sold over MSRP, negative = below.
Markup Distribution
How the current Niro inventory splits across the markup spectrum. The shape matters more than the average — a tight cluster reads very differently from a bimodal market.
3,454 vehicles with a known MSRP
Markup by Listing Age
Niro markup holds fairly steady across listing age — neither aging stock nor fresh arrivals price very differently right now.
A market snapshot — current listings grouped by how long each has been on the lot, not the same vehicle tracked over time. Bars show the share at or below MSRP; the figure on the right is the average markup for that age band.
How fast Niros sell
Based on 1,952 Niro listings that left dealer lots in the last 90 days.
17
Median days to sell
-$642
Avg sold vs MSRP
100%
Sold at/below MSRP
Recent Niro sales closed around $642 below MSRP, in line with what's currently listed.
“Sold” = listings that left dealer inventory; a small share may be de-listed rather than sold. Markup figures exclude implausible feed prices.
Top States
| State | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| California | 820 | -$634 | 100.0% |
| Florida | 280 | -$660 | 100.0% |
| Virginia | 196 | -$610 | 100.0% |
| Arizona | 194 | -$660 | 100.0% |
| Washington | 175 | -$623 | 100.0% |
| Texas | 142 | -$492 | 100.0% |
| North Carolina | 126 | -$637 | 100.0% |
| Illinois | 116 | -$682 | 100.0% |
| Pennsylvania | 113 | -$565 | 100.0% |
| Ohio | 111 | -$632 | 100.0% |
| Maryland | 110 | -$620 | 100.0% |
| Oregon | 110 | -$894 | 100.0% |
| New York | 101 | -$755 | 100.0% |
| Georgia | 74 | -$584 | 100.0% |
| Massachusetts | 61 | -$521 | 100.0% |
| New Jersey | 57 | -$573 | 100.0% |
| Michigan | 54 | -$637 | 100.0% |
| Missouri | 51 | -$705 | 100.0% |
| Indiana | 49 | -$895 | 100.0% |
| Wisconsin | 48 | -$781 | 100.0% |
Best-Priced Dealers
| Dealer | Count | Avg Markup |
|---|---|---|
| Bergstrom Kia of Oshkosh Oshkosh, WI | 1 | -$1,344 |
| Billion Kia of Rapid City Rapid City, SD | 1 | -$1,303 |
| Gossett Kia Memphis, TN | 1 | -$1,298 |
| Chantz Scott Kia Kingsport, TN | 1 | -$1,294 |
| Williams Kia Traverse City, MI | 1 | -$1,283 |
| West-Herr Kia Orchard Park, NY | 1 | -$1,254 |
| Valley Kia Modesto, CA | 10 | -$1,229 |
| Lou Sobh Kia of Newnan Newnan, GA | 1 | -$1,222 |
| Step One Kia Fort Walton Beach Ft. Walton Beach, FL | 1 | -$1,215 |
| Della Kia Plattsburgh, NY | 1 | -$1,209 |