Ford F-150 Price in Jacksonville, FL
As of September 30, 2026, there are 239 Ford F-150 vehicles available at 4 dealerships in Jacksonville, FL. Local dealers are pricing competitively — the average selling price is $3,764 below MSRP, with 100% of inventory at or under sticker. 4 of 4 dealers are currently pricing below MSRP on average. Prices range from $41,000 to $116,240, with a median of $66,505.
Across Florida (6,685 listings) the average is $3,979 below MSRP (100% at/below MSRP) — Jacksonville is priced about $215 higher than Florida as a whole. See the F-150 in Florida overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
239
In Stock
-$3,764
Avg Markup
100.0%
At/Below MSRP
$66,505
Median Price
Price range: $41,000 to $116,240.
Dealers in Jacksonville
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| AutoNation Ford Orange Park Jacksonville, FL | 28 | -$4,768 | 28 |
| AutoNation Ford Jacksonville Jacksonville, FL | 73 | -$3,966 | 73 |
| Coggin Ford Jacksonville, FL | 43 | -$3,802 | 43 |
| Duval Ford Jacksonville, FL | 95 | -$3,295 | 95 |