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Ford F-150 Price in Riverside, CA

As of November 4, 2026, there are 105 Ford F-150 vehicles available at 2 dealerships in Riverside, CA. Local dealers are pricing competitively — the average selling price is $5,024 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $39,150 to $118,550, with a median of $48,590.

Across California (5,819 listings) the average is $4,673 below MSRP (100% at/below MSRP) — Riverside is priced about $350 cheaper than California as a whole. See the F-150 in California overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.

105

In Stock

-$5,024

Avg Markup

100.0%

At/Below MSRP

$48,590

Median Price

Price range: $39,150 to $118,550.

Dealers in Riverside

DealerCountAvg MarkupBelow MSRP
Fritts Ford

Riverside, CA

60-$5,02560
Raceway Ford

Riverside, CA

45-$5,02245