Ford Explorer Price in Madison, WI

As of October 11, 2026, there are 38 Ford Explorer vehicles available at 2 dealerships in Madison, WI. Local dealers are pricing competitively — the average selling price is $1,421 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $43,695 to $63,875, with a median of $53,333.

Across Wisconsin (1,233 listings) the average is $1,904 below MSRP (100% at/below MSRP) — Madison is priced about $483 higher than Wisconsin as a whole. See the Explorer in Wisconsin overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.