Ford Explorer Price in Richmond, VA
As of November 5, 2026, there are 114 Ford Explorer vehicles available at 2 dealerships in Richmond, VA. Local dealers are pricing competitively — the average selling price is $1,833 below MSRP, with 100% of inventory at or under sticker. 2 of 2 dealers are currently pricing below MSRP on average. Prices range from $38,180 to $66,625, with a median of $54,390.
Across Virginia (1,260 listings) the average is $2,000 below MSRP (100% at/below MSRP) — Richmond is priced about $166 higher than Virginia as a whole. See the Explorer in Virginia overview. These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
114
In Stock
-$1,833
Avg Markup
100.0%
At/Below MSRP
$54,390
Median Price
Price range: $38,180 to $66,625.
Dealers in Richmond
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Richmond Ford Richmond, VA | 47 | -$2,798 | 47 |
| Sheehy Ford of Richmond Richmond, VA | 67 | -$1,157 | 67 |