Subaru BRZ Markup by State
Average dealer markup over MSRP on the BRZ in every state, ranked cheapest first across 492 active listings. Each brand is refreshed between daily and twice a week.
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Vermont | 7 | -$1,974 | $35,242 | 71.4% | View → |
| 2 | Maryland | 8 | -$1,705 | $39,012 | 100% | View → |
| 3 | Louisiana | 5 | -$1,596 | $38,939 | 100% | View → |
| 4 | Idaho | 5 | -$1,202 | $38,004 | 100% | View → |
| 5 | Wisconsin | 6 | -$1,165 | $37,846 | 66.7% | View → |
| 6 | Arizona | 11 | -$1,080 | $38,872 | 100% | View → |
| 7 | Missouri | 6 | -$1,046 | $38,021 | 83.3% | View → |
| 8 | Michigan | 10 | -$994 | $38,344 | 70% | View → |
| 9 | Pennsylvania | 21 | -$973 | $38,970 | 76.2% | View → |
| 10 | Colorado | 8 | -$968 | $37,571 | 87.5% | View → |
| 11 | Indiana | 6 | -$943 | $38,109 | 66.7% | View → |
| 12 | New York | 23 | -$917 | $38,031 | 69.6% | View → |
| 13 | Nevada | 11 | -$855 | $37,116 | 72.7% | View → |
| 14 | Utah | 5 | -$539 | $39,175 | 60% | View → |
| 15 | Minnesota | 7 | -$520 | $38,650 | 57.1% | View → |
| 16 | Virginia | 17 | -$460 | $39,479 | 70.6% | View → |
| 17 | New Jersey | 14 | -$454 | $38,903 | 78.6% | View → |
| 18 | Tennessee | 14 | -$415 | $39,535 | 78.6% | View → |
| 19 | California | 61 | -$343 | $39,241 | 47.5% | View → |
| 20 | Ohio | 13 | -$248 | $39,106 | 61.5% | View → |
| 21 | Texas | 65 | -$197 | $38,977 | 49.2% | View → |
| 22 | North Carolina | 11 | -$187 | $39,923 | 54.5% | View → |
| 23 | Washington | 13 | -$112 | $39,046 | 38.5% | View → |
| 24 | South Carolina | 6 | -$100 | $39,479 | 33.3% | View → |
| 25 | Oregon | 18 | -$60 | $40,195 | 33.3% | View → |
| 26 | Massachusetts | 10 | -$49 | $38,012 | 80% | View → |
| 27 | Maine | 9 | $0 | $40,248 | 100% | View → |
| 28 | Illinois | 14 | +$111 | $39,103 | 50% | View → |
| 29 | Florida | 44 | +$387 | $40,524 | 47.7% | View → |
| 30 | Georgia | 9 | +$388 | $39,118 | 44.4% | View → |
| 31 | New Mexico | 6 | +$650 | $39,509 | 16.7% | View → |
The short version
Dealer markup on the BRZ varies a lot by state. Right now the cheapest state to buy is Vermont, where the average listing runs -$1,974 versus MSRP — compared with a national average of -$380. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Built from live dealer inventory; each brand is refreshed between daily and twice a week.
See also: BRZ market overview · cheapest BRZ listings · dealer markups explained