Subaru BRZ Markup by State
Average dealer markup over MSRP on the BRZ in every state, ranked cheapest first across 467 active listings. Updated daily.
Active listings
467
National avg markup
-$498
Cheapest state
Vermont
% below MSRP
66.6%
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Vermont | 6 | -$1,488 | $37,441 | 83.3% | View → |
| 2 | Michigan | 6 | -$995 | $38,653 | 66.7% | View → |
| 3 | Ohio | 11 | -$936 | $39,000 | 100% | View → |
| 4 | Maryland | 8 | -$907 | $39,180 | 75% | View → |
| 5 | Missouri | 5 | -$813 | $40,256 | 100% | View → |
| 6 | California | 124 | -$764 | $39,076 | 68.5% | View → |
| 7 | Idaho | 6 | -$757 | $38,555 | 66.7% | View → |
| 8 | Colorado | 11 | -$736 | $39,042 | 81.8% | View → |
| 9 | Arizona | 14 | -$593 | $39,074 | 100% | View → |
| 10 | Kansas | 6 | -$561 | $39,820 | 100% | View → |
| 11 | Texas | 46 | -$544 | $38,396 | 56.5% | View → |
| 12 | Washington | 12 | -$495 | $39,089 | 41.7% | View → |
| 13 | Pennsylvania | 13 | -$490 | $38,632 | 84.6% | View → |
| 14 | Utah | 6 | -$353 | $39,631 | 66.7% | View → |
| 15 | Indiana | 9 | -$337 | $39,019 | 55.6% | View → |
| 16 | Florida | 42 | -$326 | $39,763 | 76.2% | View → |
| 17 | Illinois | 9 | -$263 | $39,372 | 44.4% | View → |
| 18 | Minnesota | 7 | -$257 | $39,843 | 57.1% | View → |
| 19 | North Carolina | 24 | -$255 | $39,710 | 58.3% | View → |
| 20 | Virginia | 11 | -$154 | $38,860 | 54.5% | View → |
| 21 | New York | 23 | -$130 | $38,156 | 43.5% | View → |
| 22 | South Carolina | 5 | -$3 | $39,793 | 40% | View → |
| 23 | New Jersey | 10 | +$56 | $39,015 | 50% | View → |
| 24 | Oregon | 6 | +$274 | $40,138 | 83.3% | View → |
| 25 | Georgia | 8 | +$361 | $39,899 | 62.5% | View → |
| 26 | Tennessee | 8 | +$425 | $40,724 | 50% | View → |
| 27 | Maine | 5 | +$729 | $39,065 | 0% | View → |
The short version
Dealer markup on the BRZ varies a lot by state. Right now the cheapest state to buy is Vermont, where the average listing runs -$1,488 versus MSRP — compared with a national average of -$498. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: BRZ market overview · cheapest BRZ listings · dealer markups explained