Subaru Ascent Price in Wisconsin
As of November 13, 2026, there are 163 Subaru Ascent vehicles available at 14 dealerships in Wisconsin. Wisconsin dealers are pricing competitively — the average selling price is $926 below MSRP, with 58% of inventory at or under sticker. 11 of 14 dealers are currently pricing below MSRP on average. Prices range from $40,039 to $55,581, with a median of $49,956.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
163
In Stock
-$926
Avg Markup
57.8%
At/Below MSRP
$49,956
Median Price
Price range: $40,039 to $55,581.
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Bergstrom Subaru Oshkosh, WI | 5 | -$3,904 | 5 |
| Dahl Subaru Sheboygan Sheboygan, WI | 8 | -$3,753 | 8 |
| Bergstrom Subaru - Green Bay Green Bay, WI | 10 | -$1,960 | 8 |
| Don Miller Subaru East Madison, WI | 12 | -$1,899 | 12 |
| Zeigler Subaru of Kenosha Kenosha, WI | 12 | -$1,756 | 2 |
| Janesville Subaru Janesville, WI | 12 | -$1,243 | 12 |
| Morrie's Eau Claire Subaru Eau Claire, WI | 11 | -$1,173 | 11 |
| Dahl Subaru La Crosse, WI | 7 | -$515 | 7 |
| Don Miller Subaru West Madison, WI | 15 | -$500 | 15 |
| Kocourek Subaru Wausau, WI | 14 | -$404 | 3 |
| Wilde Subaru Waukesha, WI | 15 | -$394 | 3 |
| Subaru City of Milwaukee Milwaukee, WI | 19 | +$0 | 2 |
| Sommer's Subaru Mequon, WI | 20 | +$193 | 1 |
| Gustman Subaru Appleton, WI | 3 | +$399 | 0 |