Subaru Ascent Price in Wisconsin
As of September 29, 2026, there are 180 Subaru Ascent vehicles available at 14 dealerships in Wisconsin. Wisconsin dealers are pricing competitively — the average selling price is $1,676 below MSRP, with 68% of inventory at or under sticker. 13 of 14 dealers are currently pricing below MSRP on average. Prices range from $40,114 to $55,581, with a median of $50,384.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
180
In Stock
-$1,676
Avg Markup
68.1%
At/Below MSRP
$50,384
Median Price
Price range: $40,114 to $55,581.
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Don Miller Subaru East Madison, WI | 12 | -$2,808 | 12 |
| Dahl Subaru Sheboygan Sheboygan, WI | 6 | -$2,657 | 6 |
| Kocourek Subaru Wausau, WI | 17 | -$2,639 | 5 |
| Wilde Subaru Waukesha, WI | 17 | -$2,522 | 12 |
| Dahl Subaru La Crosse, WI | 9 | -$2,358 | 9 |
| Morrie's Eau Claire Subaru Eau Claire, WI | 13 | -$2,311 | 13 |
| Zeigler Subaru of Kenosha Kenosha, WI | 9 | -$2,248 | 3 |
| Bergstrom Subaru Oshkosh, WI | 9 | -$1,989 | 6 |
| Bergstrom Subaru - Green Bay Green Bay, WI | 10 | -$1,590 | 6 |
| Subaru City of Milwaukee Milwaukee, WI | 29 | -$1,463 | 16 |
| Janesville Subaru Janesville, WI | 10 | -$1,411 | 10 |
| Don Miller Subaru West Madison, WI | 10 | -$1,280 | 9 |
| Sommer's Subaru Mequon, WI | 22 | -$307 | 4 |
| Gustman Subaru Appleton, WI | 7 | +$399 | 0 |